Skip to Content

Knowledge hub

How we can help

Get involved

About us

Search our website

5th August 2025

Raw Data from our IMPACT Survey 2024-25

Raw Data from our IMPACT Survey 2024-25

Download Raw data 2024-25
A hand holding small plants with roots in soil

What is the IMPACT Survey?

The IMPACT Survey evidences the impact of attendance at arts organisations and spaces across Northern Ireland. It offers valuable insights into the impact of attendance on audiences, how different demographics engage with arts and culture, their behaviours and motivations, and how the cost of living has affected their spend around arts attendance.

Why are we releasing the raw data?

We love working with organisations to distribute surveys, analysing the data and reporting on what we find. And we’re going to continue doing that. But we also love transparency.

This is a publicly funded programme, and its aim is to help organisations access quality, relevant data. By giving you full access to the work we do, you may gain further audience insights. You might dig into an area that’s of specific interest to your organisation, such as artform or new audience behaviours. Or you might want to see how your audiences differ from the average and begin to figure out why that’s the case.

Or, you might just be data nerd who loves a spreadsheet.

The raw data is in the form of an Excel sheet, with a handy introduction written by our Research Analyst, Laura, which will tell you about our methodology and guide you on how to read the data.

Download the IMPACT Survey Raw Data

Read the IMPACT Report 2024-25

If your organisation would like to take part in IMPACT, you can email Eve – eve@wewillthrive.co.uk.


The IMPACT Survey is supported by the Arts Council of Northern Ireland

Newsletter

Fresh ideas for building your audience straight to your inbox

Our emails are full of content relevant to you that you can jump into when you have five minutes spare. We’ll send one or two emails a month and you can unsubscribe any time.

Newsletter

By clicking Sign Up you're confirming that you agree with our Terms and Conditions.

Woman reading in Irish language bookshop

Contact us

We’re called thrive for a reason. Let us know how we can best support you – drop us a line any time.

Back of man looking at map on street

Search our website

Search for free reports, toolkits, audience development tips and more