Raw Data from our IMPACT Survey
We are releasing the raw data from our IMPACT Survey 2023-24.
What is the IMPACT Survey?
The IMPACT Survey evidences the impact of attendance at arts organisations and spaces across Northern Ireland. It offers valuable insights into the impact of attendance on audiences, how different demographics engage with arts and culture, their behaviours and motivations, and how the cost of living has affected their spend around arts attendance.
Why are we releasing the raw data?
We love working with organisations to distribute surveys, analysing the data and reporting on what we find. And we’re going to continue doing that. But we also love transparency.
This is a publicly funded programme, and its aim is to help organisations access quality, relevant data. By giving you full access to the work we do, you may gain further audience insights. You might dig into an area that’s of specific interest to your organisation, such as artform or new audience behaviours. Or you might want to see how your audiences differ from the average and begin to figure out why that’s the case.
Or, you might just be data nerd who loves a spreadsheet.
The raw data is in the form of an Excel sheet, with a handy introduction written by our Research Analyst, Laura, which will tell you about our methodology and guide you on how to read the data.
Download the IMPACT Survey Raw Data
If your organisation would like to take part in IMPACT, you can email Eve – eve@wewillthrive.co.uk.
The IMPACT Survey is supported by the Arts Council of Northern Ireland.
