10th February 2026

Arts Pricing Strategies: The Gap Between Intent & Impact

Arts Pricing Strategies: The Gap Between Intent & Impact

In The Press EngagementEvaluationInclusion and AccessibilityResearchTicketing

Read the full article

Pricing strategy isn’t just about revenue. It shapes who gets through the door- and who doesn’t.

In our latest piece for Arts Professional, we explore how concessions and discounts are being applied across Northern Ireland, and where greater clarity could unlock both access and growth.

Download the full article above.

Also worth a look

Report Research

23rd November 2020

Culture Beyond Covid – Insights

Discover the insights from our Culture Beyond Covid audience research for ticketed and non-ticketed organisations.    

Read more

Report North West

24th April 2024

North West Audience Snapshot: Impact of Who Audiences Attend With

In its second year, the North West Audience Survey is currently gathering data on arts and heritage audiences in Derry and Donegal. Please find our third snapshot of our findings, which looks at audiences with disabilities.

Read more

Blog Research

7th May 2019

How to Create a Successful Survey

Read more

Newsletter

Fresh ideas for building your audience straight to your inbox

Our emails are full of content relevant to you that you can jump into when you have five minutes spare. We’ll send one or two emails a month and you can unsubscribe any time.

Newsletter

Email

Sign Up

If you are human, leave this field blank.

Δ

By clicking Sign Up you're confirming that you agree with our Terms and Conditions.

Contact us

We’re called thrive for a reason. Let us know how we can best support you – drop us a line any time.

Get in touch