In our latest guest blog, Niamh Kelly, Youth Ambassador at Reimagine, Remake, Replay writes about co-curation with audiences, and in this instance, with young people. Could it change museums' relationships with their audiences for the better?

Interested in targeting young people? Or increasing loyalty in your current audience of young people? Then read on.

This report from Arts Connect explores how people aged 10 to 19 relate to arts and culture.

What does art mean to people's lives? This year, we are going places to meet 100 audience members in all 11 council areas of Northern Ireland to find out. Our first stop was at the Duncairn in Belfast.

This in-depth qualitative study looks at arts audiences from 20 organisations across the UK, uncovering why people attend shows, events, and galleries - and what holds them back from engaging more.

Young adults aged 16-24, commonly referred to as Gen Z by marketers, are often considered a challenging demographic to engage. This report, developed by the creative agency We Are Social UK, offers deeper insights into their lifestyles and behaviours. You can read the complete report via the link or read the summary below, written by Alice Bresciani, We Are Social's former Senior Research and Insights Director. We recently created an audience snapshot for this age group and the art forms they're into.

Global Web Index's report on millennials' online behaviors and their attitudes to digital and marketing.

Insights into arts and craft audiences in Belfast, and ideas for increasing visitors to your gallery.

Who is attending outdoor events in Belfast and how you can increase your event attendees.

This report from NISRA gives the overall picture on who is living in Northern Ireland, and covers population growth, travel and transport, technology use and more.

Working with the Barbican to gather insights into what young people want from their membership in future.

Our family friendly toolkit will help you to welcome families and anticipate their needs.

The Kids in Museums Manifesto, created with input from children, young people, and families, offers simple guidelines for making museums and heritage sites more welcoming and enjoyable for all.

Durham Cathedral's lego-based fundraising campaign shows how arts, culture, and heritage organisations can create engaging fundraisers that appeal to families and young people.

Author: Catherine Hodgson, Durham Cathedral

In the cultural sector, we're often advised to diversify our income streams. Here's how Chickenshed were able to turn something they already did into a revenue source.

Authors: Lily Elizabeth Davies and William Porter, Chickenshed

Read our third guest blog from the Changed Future series, written by Paul Connolly.

Why green issues matter to audiences and how the cultural sector is well-placed to make a positive impact on the environment.

YouGov and Experian have been collecting data on the cost-of-living crisis and its impact on consumers. We wrote a blog about the implications for arts and culture audiences.

When you're starting any kind of research - the first thing to do is to check what's already out there. Here are our top free online sources of audience information.

Carrickfergus Museum transformed an empty space within their building into an area specifically designed for a new audience. We're looking at how they succeeded and how they integrated it into their regular programming.

Fat Chance is the second blog from our Dreams Guest Blog series. Caitlin Magnall-Kearns tackles the issue of diversity on our stages, specifically how Plus-Size Bodies are represented and what can be done for change.

Our top tips for designing and running a survey. Find out how to create useful survey questions and get the response rates you need.

We've talked audience development with hundreds of organisations across Northern Ireland (and further afield!). So here are some of the most frequently asked questions we hear about understanding and growing cultural audiences.

Paul Connolly, lead singer of the Wood Burning Savages writes our third dream blog in which he reimagines NI cities and town centres where empty buildings are filled with arts and culture for the common good.

The significance of arts and culture is frequently downplayed, yet it profoundly shapes people's lives. The Northern Ireland in 100 Stories project has gathered first hand accounts from people across the region demonstrating the impact arts and culture have on local residents. In this blog post, Laura examines the key themes from the project, highlighting how integral arts and culture are to are to local communities.