The latest news and views from thrive.

Bringing you the latest news on audiences in the cultural sector.

Black hand holding a phone. Instagram login window can be seen on the phone screen.
BLOG 28th February 2023

Why we deleted our Instagram

We recently deactivated our Instagram account. We're telling you why in our latest blog.
A row of people sitting down and writing in notebooks. The person sitting at the front is a woman. People sitting next to her are blurry.
BLOG 19th January 2023

State of the sector: Audience research is on the rise

Covid had an impact on how cultural organisations are collecting and using audience data. With our last thrive survey, we were able to find out what changed and what it means for audience data in NI going forward.
Old man and girl in wheelchair sitting at a cafe
BLOG 22nd September 2022

No one thinks about us

Our CEO Fiona recently traveled to the North West to chat with a group of older people to understand more about their engagement with arts and culture. She wrote a blog to let us know what she learnt.
BLOG 8th August 2022

What does the cost of living crisis mean for cultural audiences?

YouGov and Experian have been collecting data on the cost-of-living crisis and its impact on consumers. We wrote a blog about the implications for arts and culture audiences.
BLOG 28th June 2022

Shifting ground: Key insights into audiences' behaviours and attitudes post-covid

Our CEO Fiona reflects on the latest trends in people's behaviours and attitudes post-Covid.
People standing in art gallery
BLOG 11th May 2022

A Platform to access the arts

Read our latest guest blog from the Changed Future series, written by Holly Foskett.

Understand your audience, develop your strategy today. TALK TO US