Organic Influencer Marketing Toolkit
Can arts and culture organisations use influencers as part of their marketing strategy? Yes!
We're here to bust the myths that influencers are only for selling products, or that they're too expensive for small organisations to even consider.
In this toolkit, we provide a step-by-step guide for how to work with influencers to help you meet your short and long-term goals. We're focusing on organic influencers, which means this is a low-cost marketing strategy which will hopefully help you make a big impact.
What's in the Organic Influencer Toolkit?
- What is influencer marketing?
- Why does it matter?
- What is organic influencer marketing?
- Why use organic influencer marketing?
- Planning an influencer campaign
- Creating content
- Measuring success
- Moving forward
- Case Study with Millennium Forum, Derry
- Influencer campaign checklist
Do you need help with your organisation's marketing strategy? Book a free audience appointment with us.
