As we're noticing the impact of the latest Apple update on social media advertising, we wrote a blog to explain what it's all about and the challenges it brings to arts and culture organisations.Tags: Online advertising, Marketing, Digital Marketing, Privacy
What's the standard for digital marketing in the arts? Here are findings from a survey of 180 U.S. arts organisations by Capacity Interactive.
Global Web Index's report on millennials' online behaviors and their attitudes to digital and marketing.
This report from NISRA gives the overall picture on who is living in Northern Ireland, and covers population growth, travel and transport, technology use and more.
How National Theatre of Scotland is using digital creatively to improve access and grow Deaf audiences.
When you're starting any kind of research - the first thing to do is to check what's already out there. Here are our top free online sources of audience information.
A run-down of all the ways to find out about your current and potential audiences. These range from simple and no-cost solutions, to more sophisticated box office systems.
How popular is online booking with Northern Irish arts ticket buyers - and how does it differ between urban and rural contexts?
Before we can see the effects of GDPR, here's a breakdown of how well Northern Irish venues are capturing contact details and permissions for their ticket buyers.
Our CEO Margaret attended the Westminster Media Forum event recently, and came away with a lot of ideas and questions for digital transformation in the NI arts, culture, and heritage sector.