Real-life examples of how focusing on the audience can unlock an organisation’s potential.
Check out how other cultural organisations have used data and insight to improve their audience understanding.
Interested in digital and user-generated content? Here's how the Royal Ontario Museum used visitor photos as part of their visitor experience, and as a data source too.
Author: Ryan Dodge, Digital Engagement at Royal Ontario Museum
Open House Festival is in the unusual position of having moved location from Belfast city centre to the seaside town of Bangor. We explore why they made the move, and how it has affected their audiences.
In the cultural sector, we're often advised to diversify our income streams. Here's how Chickenshed were able to turn something they already did into a revenue source.
Authors: Lily Elizabeth Davies and William Porter, Chickenshed
Struggling to get responses to your online survey? Here's how we worked with EastSide Arts to improve their response rate by over 500%, along with our top ten tips for improving your own online surveys.
How East Durham Creates used an audience-led approach to change the low levels of arts engagement in the area.
Author: Nikki Locke, East Durham Creates
Thrive's visitor profiling project to learn more about the visitors to six Northern Ireland museums.
