The latest news and views from thrive.

Bringing you the latest news on audiences in the cultural sector.

BLOG 1st March 2018

claireLeading for Change

Change in the cultural sector is often associated with fighting funding cuts - but organisational change is essential to survive and thrive in our fast-paced environment. Our CEO Margaret Henry shares her thoughts and experience on the challenges and benefits of change.
BLOG 26th February 2018

Guest Blog: GDPR and Anonymisation

In this guest blog Alan Ballany of Culture Republic gives his thoughts on what stricter standards around data anonymisation mean for cultural organisations under GDPR.
BLOG 12th February 2018

Online Audience Analytics

There is wealth of free information about your current and potential audiences available through your social media and website. Here's how to access it and build a picture of your online audiences.
BLOG 2nd February 2018

Get your email marketing ready for GDPR

GDPR has had a major impact on email marketing. There are new and more rigorous standards on who you can email to. Here's what that means for marketers.
BLOG 2nd February 2018

GDPR - legitimate interests vs. consent

'Legitimate Interests' could be the saving grace for many arts and culture organisations who want to hold on to their marketing lists.
BLOG 5th January 2018

Avoid the awkward: asking about gender

Avoid the awkward when you're writing surveys that ask about gender, and be sure you're asking about the right things in the right ways.

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