Real-life examples of how focusing on the audience can unlock an organisation’s potential.
Check out how other cultural organisations have used data and insight to improve their audience understanding.
An interview with Sarah Hughes, on how business partnership can be as an audience development tool.
How Hull Truck Theatre improved the accessibility of their website and online booking process.
Author: Danielle McLoughlin
Open House Festival is in the unusual position of having moved location from Belfast city centre to the seaside town of Bangor. We explore why they made the move, and how it has affected their audiences.
Struggling to get responses to your online survey? Here's how we worked with EastSide Arts to improve their response rate by over 500%, along with our top ten tips for improving your own online surveys.
Thrive's visitor profiling project to learn more about the visitors to six Northern Ireland museums.
How the Grand Theatre in Blackpool put the audience first when designing their website.
Author: Andrew Howard and Markerle Davis, Culture Hive
