Our IMPACT report helps us learn more about who audiences are, how they behave, why they attend and how they feel after attending a variety of artforms.

The raw data from our IMPACT Survey contains survey responses from 2,921 participants across 35 organisations in Northern Ireland collected from September 2023 to March 2024

Two months since introducing our IMPACT survey, Research Analyst Laura has taken a first look at the data for early insights from the responses. Her initial review offers a pulse check – what does the data reveal about the impact of arts, cultural and heritage events and activities so far?

Want to know more about the details of the IMPACT project? Read our FAQs

Do you want to know more about your audiences and contribute to sector-wide research? Find out about our newest project and how to get involved.

The raw data from our North West Audience Survey contains survey responses from 4,420 participants across 39 Donegal County Council and Derry City and Strabane District Council organisations collected from April 2022 to March 2024.

For the first time, we are sharing artform reports from our IMPACT Survey, using responses gathered from 29 organisations between September 2023 and July 2024. This report details the motivations, behaviours, and demographics of Theatre audiences.

For the first time, we are sharing artform reports from our IMPACT Survey, using responses gathered from 29 organisations between September 2023 and July 2024. This report details the motivations, behaviours, and demographics of Music audiences.

For the first time, we are sharing artform reports from our IMPACT Survey, using responses gathered from 29 organisations between September 2023 and July 2024. This report details the motivations, behaviours, and demographics of Visual Arts audiences.

For the first time, we are sharing artform reports from our IMPACT Survey, using responses gathered from 29 organisations between September 2023 and July 2024. This report details the motivations, behaviours, and demographics of Comedy audiences.

Over the past couple of years, we have been working on an exciting venture known as the North West project. This initiative revolves around the collection of data concerning arts, culture, and heritage audiences in Derry and Donegal. Now, we've decided to put together all the stuff we've learned from it in one place.

Have questions on the IMPACT Survey? Read on for more information.

Last month, we sat down with representatives from organisations across Belfast to discuss their thoughts on the impact of various art forms on audiences. Find out how the meeting went in our latest blog written by our Sector Programme Coordinator Eve Murtagh.

A comprehensive toolkit and checklist to help you welcome LGBTQ+ audiences to your venue, festival, or event. Produced in collaboration with Outburst Arts.

This toolkit will help you to make small and easy changes to your venue and online presence to welcome disabled audiences.

Our latest Foundations report, indicates a fresh wave of individuals engaging with arts and culture in Northern Ireland following the pandemic. We wanted to take a closer look at both emerging and diminishing audiences more closely.

How many tickets for arts and culture events in Northern Ireland are offered at no cost? Insights from our Foundations Report have shed light on this. This prompts us to examine why organisations opt for free events and ticket giveaways. Are there benefits to sharing your valuable, often pricey, work for free?